project archive + news



New set graphics for ESPN’s FiveThirtyEight


ESPN-Logo-Wallpaper538I’ve been working with ESPN on some new set graphics related to Five Thirty Eight, the news site they purchased last year.

It’s been a fun process working with them again, though admittedly a bit challenging given the extremely minimalistic design of the original 538 site. Look for a more visual update here soon.







Tony Awards 2014 : virtual digital set design & build


Thanks to Sarah Rossi Photography for the beautiful photos below, from the June 8 dress rehearsal and the live evening broadcast for the Tony Awards.

This year, my team & I completed virtual sets for 15+ performances.

  • Tony Awards performance
  • Tony Awards performance: After Midnight
  • Tony Awards performance: After Midnight
  • Tony Awards performance: After Midnight
  • Tony Awards performance: After Midnight
  • Tony Awards performance: Les Miserables
  • Tony Awards performance: Les Miserables
  • Tony Awards performance: Rocky
  • Tony Awards performance: Rocky
  • Tony Awards performance: Rocky
  • Tony Awards performance: Aladdin
  • Tony Awards performance: Aladdin
  • Tony Awards performance: Aladdin
  • Tony Awards performance: Hedwig & The Angry Inch
  • Tony Awards performance: Hedwig & The Angry Inch
  • Tony Awards performance: Hedwig & The Angry Inch
  • Tony Awards performance: Hedwig & The Angry Inch
  • Tony Awards performance: Hedwig & The Angry Inch
  • Tony Awards performance: Hedwig & The Angry Inch
  • Tony Awards performance: Hedwig & The Angry Inch
  • Tony Awards performance: Hedwig & The Angry Inch
  • Tony Awards performance: If/Then
  • Tony Awards performance: If/Then
  • Tony Awards performance: Cabaret
  • Tony Awards performance: Cabaret
  • Tony Awards performance: A Gentlemen's Guide To Love & Murder
  • Tony Awards performance: A Gentlemen's Guide To Love & Murder
  • Tony Awards performance: Violet
  • Tony Awards performance: Violet
  • Tony Awards performance: Violet
  • Tony Awards performance: Violet
  • Tony Awards performance: Sting/The Last Ship
  • Tony Awards performance: Sting/The Last Ship
  • Tony Awards performance: Sting/The Last Ship
  • Tony Awards performance: Wicked
  • Tony Awards performance: Wicked
  • Tony Awards performance: Beautiful
  • Tony Awards performance: Beautiful
  • Tony Awards performance: Beautiful
  • Tony Awards performance: Beautiful
  • Tony Awards performance: Beautiful
  • Tony Awards performance: Beautiful
  • Tony Awards performance: Beautiful
  • Tony Awards performance: Beautiful
  • Tony Awards performance: Beautiful
  • Tony Awards performance: Beautiful
  • Tony Awards performance: Bullets Over Broadway
  • Tony Awards performance: Bullets Over Broadway
  • Tony Awards performance: Bullets Over Broadway
  • Tony Awards performance: Finding Neverland
  • Tony Awards performance: Finding Neverland
  • Tony Awards performance






Tony Awards 2014 : Virtual Set creation begins!


IMAG1580_smWe’ve started the process of building the virtual (digital video) sets for this year’s Tonys. So far we’ve photographed After Midnight, Aladdin, Beautiful, Gentlemen’s Guide To Love & Murder, Hedwig & The Angry Inch, Les Miserables, and Violet… and now the process of digital manipulation starts.

IMAG1575_sm

IMAG1578_sm







A few shots of recent business card designs


cards_www2Thanks to Sarah Rossi Photography for the great portfolio images!

cards_www2b

cards_www3b

cards_www3c







FROM THE ARCHIVE: Bravo’s War of the Wives


Show Open for TV Reality Series

Created with Bravo for a series that never quite made it to broadcast (this is the semi-final version of the video). We were commissioned to write, cast, direct, produce and post-produce the open for the show.

 

Also check out some of the alternate branding ideas we created for the show as well, in a previous post here.

logo_solid_BL_GRN







FROM THE ARCHIVE: BlueMapDesign.com website


Flash & HTML Website (we don’t do much Flash anymore)

BlueMapDesign.comBlueMap Design is an established NYC-based studio well known for their innovative redesign of Kodak’s line of cameras, their structural packaging expertise and attention to product detail. Their previous site was built in Flash using a method that was extremely difficult for them to update.

BlueMap approached us to create a new presence built upon lessons learned from their previous site. We addressed their needs with a complete overhaul that employed a slick, hybrid combination of Flash and HTML. They asked us to:

  • Redesign their site with their existing branding as a foundation;
  • Make the site easy to update;
  • Open up the site architecture by allowing users to link to individual pages and use their browser’s “Back” button;
  • Use Flash in a subtle way, and only to enhance the feeling of elegance while simultaneously maintaining their ability to update the site on their own.

Visit the Website >>







NEWS: Preview of LuvGLO postcards


We’ve been super excited to be working with Habitat For Hope on their amazing events, all of which benefit the families of seriously ill children. Their upcoming LuvGLO 5k is the first in line, and here’s a quick preview of what’s to follow. More stuff, in the way of postcards, posters, billboard, etc., is on its way!

1604418_584799254935070_253405697_n







FROM THE ARCHIVE: Russell Simmons’ Rushcard.com (third version)


HTML Website (now offline)

Rushcard.comThis is the third version we created for the RushCard site, the online home for Russell Simmons’ Rush Communications credit branch. The website is all about being smart and direct, and speaking to three main audience silos, in order to:

  • Allow for quick & easy sign up for new customers;
  • Serve as a window for existing customers;
  • Function as a comprehensive online information reservoir for those just wanting to find out more about the card.




Previous versions of the RushCard site have utilized Flash navigation and spot Flash elements, but it was abandoned this time in favor of simplicity.

With each successive version of this site (we have designed them all), RushCard reacts dynamically to their customers’ needs and requests. Their customer base has increased exponentially since we started several years ago, and its reach is poised to extend globally.







FROM THE ARCHIVE: Wacked-out Website for The Electric Company!


Super-fun Sesame Workshop Website

The Electric Company website: CLICK TO VIEW THE ARCHIVED VERSIONWhile no one really does Flash websites anymore, this is a fun oldie-but-goodie from many years back…

This is a Flash-based site that’s as much about having fun and being a little goofy as it as about promoting the product. It’s got a retro look and feel, which is very much in keeping with the spirit of the show.

The Sesame Workshop recently released The Electric Company for the first time on DVD and needed an online presence to promote the product, which we produced in conjunction with Funny Garbage.



The timeline was short, but there was plenty of source material to work with. The goals were to:

  • Create a site which was fun to use and in line with the tone of the original show;
  • Allow users to access vintage audio and video clips, in order to preview DVD content;
  • Give customers a way to purchase the DVDs online.

Visit the Archived Website >>
(** please note the bottom 4 buttons are disabled in this archived version)







FROM THE ARCHIVE: A fun Fantasy Football game, Facebook App edition!


Facebook Game (now offline)

Beat My Score : Facebook fantasy footballThis fantasy football application for Facebook allowed users to create their own team lineup, challenge their friends to beat their score, view live scores and review player stats. With minimal changes required, it was built to interface with RosterDoc’s existing online backend which had been used for other fantasy matchups in previous years.